Full-page national coverage in the Daily Mail for the PDSA,s Pet Fit Club campaign, Fat Cat Socrates from North Shields prior to starting his diet. This image won Silver in the Best Use of Photography Award at the prestigious CIPR Awards 2010.

Full-page national coverage in the Daily Mail for the PDSA,s Pet Fit Club campaign, Fat Cat Socrates from North Shields prior to starting his diet. This image won Silver in the Best Use of Photography Award at the prestigious CIPR Awards 2010.